PHILOSOPHY Trigger M holds certain beliefs and philosophies which guide our work every day. These include: An effective media strategy evolves from a solid marketing plan with clear objectives. Our goal is to form successful partnerships built on the fundamental principles of honesty, integrity, and accountability. Our responsibility is to make smart recommendations that are in the best interest of our clients and make the most efficient use of the media budget. We promise our clients that we will be prompt, responsive, accurate, and thorough. We strive to exceed our clients' expectations by bringing fresh perspectives and new ideas to the table, along with a thorough understanding of our clients' products and target markets. Successful relationships with the media are built from a foundation of mutual respect and an understanding that the best price does not always mean the most efficient or effective use of a client's budget.